Is your ego blinding you to better opportunities?

January 21, 2020 by
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Max Isaak co-founded the CrossFit TILT franchise alongside Ben Bergeron & LJ DiCarlo. They’re about to open their fifth location. Before TILT, Max had plenty of opportunities to open a gym by himself. Here’s why he didn’t.

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ABOUT PATRICK

Patrick Cummings has been building brands & creating media inside the CrossFit space since 2006, when he helped start Again Faster Equipment. He co-hosts the popular podcast Chasing Excellence with Ben Bergeron, & serves as a brand coach at Functional Branding, working with gym owners to better build their impact machines.

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