“Defeat is a state of mind; no one is ever defeated until defeat is accepted as a reality.”- Bruce Lee
One Year Later: Eric Roza as CrossFit CEO
The close of the CrossFit Games not only brought an end to a very long season in our sport, but also closed out the first full calendar year under the new tenure of CrossFit owner and CEO, Eric Roza.
Remind me: Eric Roza finalized agreement negotiations with CrossFit on July 24, 2020 but took full ownership of the company on August 7, 2020. Since then, Roza has had a hefty “to-do list” to redirect the sport and help grow CrossFit on a global scale.
In his first quarterly town hall with the CrossFit community at large, Roza revealed CrossFit’s new mission statement, “to be the world’s leading platform for health, happiness and performance.” Below we break down his specific goals and what’s been accomplished in the past 12 months.
The 2021 NOBULL CrossFit Games provided fans a pair of swan songs – one known at the time of competition and one unknown – for two legends of the sport making their final appearances as individuals on the competition floor.
Scott Panchik announced his “final ride,” via an epic compilation of highlights across his decade-long career at the Games. Kristin Holte revealed three days after the Games that 2021 would be “the last dance” with a pair of photos capturing her crossing the finish line in the Coliseum for the final time.
Both athletes are first ballot Hall of Famers (if CrossFit had that sort of thing), and to borrow a piece of criteria from other mainstream sports, you simply cannot tell “the story,” of the CrossFit Games without Panchik or Holte, highlighting their significance to our sport.
Which is why these next two weeks my column will be spent telling their story, at least to the best of my abilities, to highlight their journey and the memories they’ve shared along the way.
Want to Go to the UAE to Win $30,000? Meet Mayhem Desert Heat
Mayhem Nation announced a new elite and RX level invitational competition — Mayhem Desert Heat — that will be putting up more than $150,000 in prize money split between 20 elite men and women. The competition is scheduled for November 12 and 13, 2021 located in Ras Al Khaimah, UAE.
One big thing: Mayhem Desert Heat will be structured similar to the former CrossFit Invitational in the sense that it’s a handful of events in a shorter, compressed timeline that’s made for TV. It’s also the start of a long-term relationship between Mayhem and Ras Al Khaimah.
Athletes won’t be spending long days going from event to event, and fans will be able to watch their favorite athletes live in one sitting. Translation: think six-pack of beer versus an entire keg.
There will be a lot of extra amenities for elite athletes typically not included in other events. A modest registration fee will go towards providing things like transportation inside of the UAE, lodging, food and (potentially) some excursions.
The top prize hasn’t been set, but discussions indicate it could be at or above the $25,000 cash payout level.
The details: The competition will be held in Ras Al Khaimah, UAE from November 12-13, 2021.
Rich Froning will be programming all the events and will also be onsite at the competition running training with Rich seminars.
Five male and female elite athlete spots are being reserved as invite-only.
15 elite athlete spots can be earned by going through the online qualifier, which will run an entire month starting on Thursday, August 13.
40 male and female RX athletes will earn spots by going through the same online qualifier.
Who’s on the roster? So far, we’re hearing that Saxon Panchik, Haley Adams, Jeff Adler, Khan Porter and Roman Khrennikov have expressed interest.
The big picture: We’re seeing a shift away from expensive, day-long, multi-day competitions with 40+ athlete rosters towards more micro, themed events that are made for entertainment and optimized to live stream to an internet audience.
In Spain, the Freakest Challenge is a wildly successful event run annually in Barcelona that works in partnership with NIKE to put on a single-day, multi-lingual, two-and-a-half hour event that has featured athletes like Mat Fraser, Sara Sigmundsdottir, Laura Horvath and Noah Ohlsen.
In Ireland, the organizers of the former Filthy150 Sanctional are already working hard on a new event for late November that follows a similar format in terms of entertainment and viewing experience.
In Denmark, the Butcher’s Classic is a three-day same sex team of two competition with about $8,000 up for grabs. Annie Thorisdottir and Katrin Davidsdottir won the event pre-pandemic.
The Best Leg, Ankle, and Foot Stability Drill You're Not Doing
Single leg drills, stability drills, and offset weighted drills are all lacking in most training programs. Put them all together in one movement, and you have one severely underutilized exercise. Give this a try next workout to improve your balance, stability, and strength.
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Three Unsexy (But Necessary) Gymnastic Accessory Drills
You may not be swinging from rings, but that doesn't make these drills any less effective in increasing your gymnastic ability. Add these simple movements into your accessory work on lighter days to continue seeing improvements in your gymnastics without the high training volume.
The WHOOP strap 3.0 tells you exactly how ready you are to perform every day. It measures your heart rate over 100 times a second to provide personalized feedback on your recovery, strain, and sleep. Sign up now and get a strap and first month on us (no code needed).
"One mealworm shake with some added locust please”. Research is showing insects are packed full of protein and contain similar anabolic properties to your traditional whey protein. Check out some of the science and decide for yourself if we'll be making the switch in the future.
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