Good morning and welcome to the Morning Chalk Up. Today’s edition was chalked up while dropping into CrossFit Recursive, located just a few blocks from downtown Madison, WI.
P.S. Don’t forget to start planning your fitness goals for 2017 with our new goal planner.
QUOTE OF THE DAY
AMERICAN WEIGHTLIFTING OPEN
HOW DO I WATCH
Navigating USAW’s website is no small feat, so we’re trying to make it a little easier for ya.
Go to the live webcast. There will be three separate viewing options: Blue, Red, and White. Because multiple weight classes lift simultaneously, each lifting group is assigned a colored platform.
WHEN ARE MY FAV ATHLETES LIFTING?
You can grab the full schedule if you’d like, but we took the liberty of curating the list of nearly 900 lifters down so you don’t get lost. Remember, select the livestream that matches the athlete’s color.
Alyssa Ritchey – Friday, 4:00 PM ET 48KG A – White
Kaela Stephano – Friday, 6:30 PM ET 53KG A – White
Sarabeth Phillips – Friday, 6:30 PM ET 58KG A – Blue
Kristan Clever – Friday, 8:30 AM ET 58KG D – Red
Maddy Myers – Saturday, 6:30 PM ET 63KG A – White
Nicole Capurso – Saturday, 8:30 PM ET 69KG C – White
Sarah Loogman – Saturday, 11:30 AM ET 69KG E – Blue
CJ Cummings – Saturday, 4:30 PM ET 69KG A – Blue
Sarah Hopping Estrella – Sunday, 3:00 PM ET 90KG A – Blue
Elijah Muhammad – Sunday, 11:00 AM ET 94kg B – Blue
Mattie Rogers – Sunday, 1:00 PM ET 69KG A – White
CHALK UP IN 2 MINUTES
WHAT YOU NEED TO KNOW BEFORE YOU HIT THE BOX
WHAT WE’RE WATCHING
Dan Bailey talking about how he first started CrossFit and signed up for the CrossFit Games.
CHALK UP READS
“While I stood outside and gathered myself before getting back on the bus to head to the airport, Sean walked by, mentioned something about keeping my head up because it’s a long week, and then said, ‘Sheila, that was really hard to call while you were struggling with wallballs.’ I’ll never forget that. I wanted to cry, I had let Sean down, I had let my coach down, I had let myself down.
“Since that day, I have done more than 3,000 wallballs using a 20# ball. I have worked my weakness to near death. I don’t think I will ever love heavy wallballs, but Sean Woodland, I really hope I never make you cringe when you have to call a WOD with me and wallballs again. Thanks for the push, you’ll never know how much that moment meant to me ?.”
“Thomas Steinbrück On Creating Cohesiveness For Reebok” by SGB Media
Reebok appointed Thomas Steinbrück creative director in October 2016, tasking him with leading the brand into uncharted territory come 2017. Adidas CEO Kasper Rorsted announced that the largest area of focus for the coming year would be restructuring the underperforming Reebok business, operating from the brand’s new headquarters as they move from Canton, MA to Boston. SGB sat down with the man who could change the brand as we know it forever.And, of course, we gotta ask about CrossFit. Does Reebok still see big potential there?
It’s absolutely something we believe in. In the U.S. it’s getting bigger and bigger, and it’s starting to grab hold in Germany. Collaborations with UFC and CrossFit are smart for us. As a brand we had to find new ways to connect that weren’t necessarily through the NBA or other major leagues. Although I wasn’t a part of the initial Reebok push into CrossFit and MMA, I see them as extremely smart moves, and feel very compelled to continue it. In 2017/18, for instance, we’ll be offering our UFC combat apparel in literal consumer collections. We’re going out and beyond for their product.
CHALK UP AFFILIATES
Presenting the CrossFit New England Kill Cliff Christmas Tree.
Denver Police Officer and CrossFitter, Tony Lopez Jr., who was shot one year ago in the line of duty says that this last year has been “the best year of [his] life.”