Thinking Outside the Box: Business a “No Brainer” for Games Athletes
It’s an impressive resume: seven trips to the CrossFit Games, owning an affiliate and now, a full-time mom.
If all that wasn’t enough to juggle, Kara Saunders is heading into retail and adding another notch to her business belt.
“It’s simple really, I like to work and I’ll never say no to a fun opportunity,” Saunders said.
Enter Kara’s new performance eyewear label, ACTIV. In her own words, it’s “fuss free eyewear” that “supports an active, out-and-about type of lifestyle.”
“Our overall goal was to produce something that would seamlessly transition from running around on the beach, paddling or working out in the garage with your mates straight to the cafe for a coffee catch up,” Saunders said.
Documenting her postpartum comeback, the former 2nd Fittest Woman on Earth has been repping the range on her vlog and social media for some time now.
“I’m the kind of person always looking for some kind of new and fun opportunity in my life and a way to move forward,” she said.
“My CrossFit athletic career is semi uncontrollable and has an uncertain timeline, however my love for health, fitness and the community will live forever, so I’ll continue to use that passion and experience in every other aspect of my life.”
“With the performance line I wanted to bridge the gap and have people look and feel the part while they live their active lifestyle, with something that has been designed to perform no matter what you throw at them,” Saunders added.
WATCH: Armen Hammer on Jeff Cain’s Resignation
After reading that Jeff Cain resigned, Armen Hammer called Greg Glassman and Jeff Cain to discuss the reasons behind the move. Glassman and Cain both went on the record with Armen to explain why Cain is leaving now and what is next for Glassman and CrossFit. PASSING THE BATON.
HEAR: The Start of the 2020 Season with Talking Elite Fitness
Sean Woodland and Tommy Marquez talk about the changes to the initial cuts at the CrossFit Games, the beginning of the International Online Qualifier and Open registration. They set the table for the first few months of the season and give you the information you need to know in order to get ready for another year of competition. THE SEASON IS UPON US.
GET: $20 Off Your First Smoothie Box
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GET: 15% Off a Better Brand of CBD with beam
Time to step up your self-care with 15% off any beam CBD product. As always, our all-natural, pharmaceutical-grade CBD is 100% THC-free. Choose from tinctures, salves and CBD powered protein bars today and get 15% off with code “CHALKUP” at checkout. BEAM ON.
EAT: Lemon Dill Salmon and Kale Salad
Kick this week off right with this delicious dinner. A cut of salmon with a homemade lemon tahini dill sauce, paired with a light but filling no-cook summer salad. EASY AND NUTRITIOUS.
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FUNDRAISER FOR NIKKI HOLLANDSWORTH — CrossFit Eden in Eden, NC is raising funds for Nikki Hollandsworth, wife to coach Stephen, who had a heart attack just minutes after delivering a baby boy.
TAYLOR WHITE MEMORIAL SCHOLARSHIP — Support the Taylor White Memorial CrossFit Scholarship to help provide a CrossFit Level 1 certificate course to an athlete on his or her way to becoming a CrossFit trainer.
CONQUER COACHES SEMINAR — Land Warrior CrossFit in Suffield, CT is hosting the first ever Conquer Athlete Coaches seminar. Designed and taught by Games coach Jason Leydon, this seminar is designed to improve coaches on spotting flaws, triage drills, movement screens and skills coaching.
NINE WEEKS WITH THE RP DIET APP — Our Managing Editor, Jessica Danger, is in the home stretch of her nine weeks of cutting weight with the RP Diet App. See how she did this week.
CHALK UP IN 2 MINUTES(a highlight reel around social media of CrossFit pros and average joes)
Nate Edwardson New YouTube Series — Nate Edwardson, who has made videos with the Buttery Bros and Rory Mckernan, announced his plans to launch his new YouTube series with Q&A’s, videos with athletes, and visits with CrossFit athletes in their homes.
Much of What Is Called Wellness, Isn’t: In a recent essay in Outside Online, Brad Stulberg claims that despite the flurry of wellness products and lifestyle trends, being well comes down to the basics.
— “Across the country, everyone is looking for a cure for what ails them, which has led to a booming billion-dollar industry—what I’ve come to call the Wellness Industrial Complex.
–“The problem is that so much of what’s sold in the name of modern-day wellness has little to no evidence of working. Which doesn’t mean that wellness isn’t a real thing. According to decades of research, wellness is a lifestyle or state of being that goes beyond merely the absence of disease and into the realm of maximizing human potential.
— “Once someone’s basic needs are met (e.g., food and shelter), scientists say that wellness emerges from nourishing six dimensions of your health: physical, emotional, cognitive, social, spiritual, and environmental.”
When I ask that in coaching workshops, I usually get a gym full of people looking at me as if I were eating kittens, then a bunch of tilted heads, then shrugged shoulders. Then the rueful admission that they have no idea why they are still using RX. Just, well, isn’t that what CrossFit is? That’s what we’ve always done.
Sure, when we opened Rocket CrossFit, we used RX just like everyone else. After about three years, we realized that RX wasn’t a useful tool for building community, so we started shying away. About a year after that we realized (embarrassingly late, really) that RX isn’t useful in training either.
Why? Because we are a GPP gym. Our mission as a gym is to help the largest number of people be the fittest they want to be. But those people are all different, they’re all starting in different places, and they all have different goals.
As it turns out “one size fits all” actually fits almost no one. Not only does it’s one-sizeness make it meaningless, it also undermines community, which is what most CrossFit gyms claim to be about.
If RX weights were a good training goal, other strength-based sports would use them. But can you imagine a world-class weightlifter getting a program that says “5 back squats at 95 pounds” rather than “5 back squats at 85%?” It would never happen. Because the goal of training is to find an intensity at which strength is increased and risk is decreased, for that athlete. Training requires individualized targets, competition requires standardized targets. What we do in the gym is training, not competing.