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Turning CrossFit into a Career Beyond Competition

Good morning and welcome to the Morning Chalk Up. Today’s edition is brought to you by Jones Dairy Farm.

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“Don’t let fear of the time it will take to accomplish something stand in the way of your doing it. The time will pass anyway.” — Earl Nightingale

Thinking Outside the Box: Business a “No Brainer” for Games Athletes


It’s an impressive resume: seven trips to the CrossFit Games, owning an affiliate and now, a full-time mom. 

If all that wasn’t enough to juggle, Kara Saunders is heading into retail and adding another notch to her business belt. 

“It’s simple really, I like to work and I’ll never say no to a fun opportunity,” Saunders said. 

Enter Kara’s new performance eyewear label, ACTIV. In her own words, it’s “fuss free eyewear” that “supports an active, out-and-about type of lifestyle.”

“Our overall goal was to produce something that would seamlessly transition from running around on the beach, paddling or working out in the garage with your mates straight to the cafe for a coffee catch up,” Saunders said. 

Documenting her postpartum comeback, the former 2nd Fittest Woman on Earth has been repping the range on her vlog and social media for some time now. 

If you’ve been eye-ing them off, a soft launch is still a few months away, but the brand already has an active (pardon the pun!) following on social media and website.

“I’m the kind of person always looking for some kind of new and fun opportunity in my life and a way to move forward,” she said.  

“My CrossFit athletic career is semi uncontrollable and has an uncertain timeline, however my love for health, fitness and the community will live forever, so I’ll continue to use that passion and experience in every other aspect of my life.” 

“With the performance line I wanted to bridge the gap and have people look and feel the part while they live their active lifestyle, with something that has been designed to perform no matter what you throw at them,” Saunders added. 

Continue reading…

Things To…


WATCH: Armen Hammer on Jeff Cain’s Resignation
After reading that Jeff Cain resigned, Armen Hammer called Greg Glassman and Jeff Cain to discuss the reasons behind the move. Glassman and Cain both went on the record with Armen to explain why Cain is leaving now and what is next for Glassman and CrossFit.


HEAR: The Start of the 2020 Season with Talking Elite Fitness
Sean Woodland and Tommy Marquez talk about the changes to the initial cuts at the CrossFit Games, the beginning of the International Online Qualifier and Open registration. They set the table for the first few months of the season and give you the information you need to know in order to get ready for another year of competition.


GET: $20 Off Your First Smoothie Box
New subscribers can get $20 off your first box of delicious, organic smoothies from SmoothieBox. Delivered monthly to your door, made with fresh fruits and vegetables and full of collagen, these are perfect for meals on the go.


GET: 15% Off a Better Brand of CBD with beam
Time to step up your self-care with 15% off any beam CBD product. As always, our all-natural, pharmaceutical-grade CBD is 100% THC-free. Choose from tinctures, salves and CBD powered protein bars today and get 15% off with code “CHALKUP” at checkout.


EAT: Lemon Dill Salmon and Kale Salad
Kick this week off right with this delicious dinner. A cut of salmon with a homemade lemon tahini dill sauce, paired with a light but filling no-cook summer salad.


Today’s edition of the Morning Chalk Up is brought to you by

Chalk Up Community

  • FUNDRAISER FOR NIKKI HOLLANDSWORTH — CrossFit Eden in Eden, NC is raising funds for Nikki Hollandsworth, wife to coach Stephen, who had a heart attack just minutes after delivering a baby boy. 
  • TAYLOR WHITE MEMORIAL SCHOLARSHIP — Support the Taylor White Memorial CrossFit Scholarship to help provide a CrossFit Level 1 certificate course to an athlete on his or her way to becoming a CrossFit trainer. 
  • LEVEL ONE COURSE — CrossFit Soul Miami will be hosting the CrossFit Level 1 Trainer Course on September 21-22 in Miami, FL.
  • CONQUER COACHES SEMINAR — Land Warrior CrossFit in Suffield, CT is hosting the first ever Conquer Athlete Coaches seminar.  Designed and taught by Games coach Jason Leydon, this seminar is designed to improve coaches on spotting flaws, triage drills, movement screens and skills coaching.
  • NINE WEEKS WITH THE RP DIET APP — Our Managing Editor, Jessica Danger, is in the home stretch of her nine weeks of cutting weight with the RP Diet App. See how she did this week. 

CHALK UP IN 2 MINUTES (a highlight reel around social media of CrossFit pros and average joes)

Congratulations to Ian Gerrish who got his first bar muscle-upHappy fiftieth birthday Brannon Tursini • Happy tenth birthday Hugh Huckaby • Jennifer and Sam Dancer are setting up for Burning ManJacob Hutton bench presses 315 pounds for 12 reps • Jennifer O’Connor Teepe clean and jerks 70 pounds for two. 

…and this is not the way to dump a bar. Not the way. 

Nate Edwardson New YouTube Series — Nate Edwardson, who has made videos with the Buttery Bros and Rory Mckernan, announced his plans to launch his new YouTube series with Q&A’s, videos with athletes, and visits with CrossFit athletes in their homes.

Much of What Is Called Wellness, Isn’t: In a recent essay in Outside Online, Brad Stulberg claims that despite the flurry of wellness products and lifestyle trends, being well comes down to the basics.

— “Across the country, everyone is looking for a cure for what ails them, which has led to a booming billion-dollar industry—what I’ve come to call the Wellness Industrial Complex.

–“The problem is that so much of what’s sold in the name of modern-day wellness has little to no evidence of working. Which doesn’t mean that wellness isn’t a real thing. According to decades of research, wellness is a lifestyle or state of being that goes beyond merely the absence of disease and into the realm of maximizing human potential.

— “Once someone’s basic needs are met (e.g., food and shelter), scientists say that wellness emerges from nourishing six dimensions of your health: physical, emotional, cognitive, social, spiritual, and environmental.”


“Why Are You Still Using RX?,” by Alyssa Royse, Morning Chalk Up 

Do you know why you are still using RX?

When I ask that in coaching workshops, I usually get a gym full of people looking at me as if I were eating kittens, then a bunch of tilted heads, then shrugged shoulders. Then the rueful admission that they have no idea why they are still using RX. Just, well, isn’t that what CrossFit is? That’s what we’ve always done.

Sure, when we opened Rocket CrossFit, we used RX just like everyone else. After about three years, we realized that RX wasn’t a useful tool for building community, so we started shying away. About a year after that we realized (embarrassingly late, really) that RX isn’t useful in training either.

Why? Because we are a GPP gym. Our mission as a gym is to help the largest number of people be the fittest they want to be. But those people are all different, they’re all starting in different places, and they all have different goals.

As it turns out “one size fits all” actually fits almost no one. Not only does it’s one-sizeness make it meaningless, it also undermines community, which is what most CrossFit gyms claim to be about.

If RX weights were a good training goal, other strength-based sports would use them. But can you imagine a world-class weightlifter getting a program that says “5 back squats at 95 pounds” rather than “5 back squats at 85%?” It would never happen. Because the goal of training is to find an intensity at which strength is increased and risk is decreased, for that athlete. Training requires individualized targets, competition requires standardized targets. What we do in the gym is training, not competing.


8/30 – 8/31: The Southwest Championships (Orem, UT)
8/30 – 8/31: The 3rd Annual Tampa Bay Games (Tampa, FL)
8/31: The Big WODowski Partner Competition (Delafield, WI)
8/31: Girls Gone RX (Charlevoix, MI)
8/31: Roots Ruck Around the Clock (Poulsbo, WA)
8/31: Saved By the Barbell (Waite Park, MN)
8/31: T-Town Throwdown Partner Comp (Tyler, TX)
8/31: Battle of the Beasts (Quebec, Canada)
8/31: Southern Hospitality Showdown (Charleston, SC)
8/31: Summer Showdown 2019 (Owosso, MI)
9/5 – 9/7: The Iron Games (Cedar City, UT)
9/7: Power Output Challenge 8 (San Antonio, TX)
9/7: Family Fitness Faith Festival (College Station, TX)
9/7: Sirens of September (Smithfield, RI)
9/7: Garden State Open (Berkeley Heights, NJ)
9/7: Hill City Throwdown (Lynchburg VA)
9/7: D.C. Throwdown (Washington, D.C.)
9/7: Midwest Fall Classic (Tulsa, OK)
9/7: OUTWOD Asheville at CrossFit Pisgah (Asheville, NC)
9/7: OUTWOD Brooklyn at Park Slope CrossFit (Brooklyn, NY)
9/7: Double Trouble at Crossfit Unwavering (El Mirage, AZ)
9/7: Girls Gone RX (Virginia Beach, VA)
9/7: WODderfest (Beaufort, SC)
9/7: Primal Parkinson’s Ride (Tampa, FL)
9/7: SE TEX Masters Fall Classic (Cypress, TX)
9/7: The Sugar Skull Showdown (Agawam, MA)
9/7: Power Output Challenge (San Antonio, TX) 
9/7: 5th Annual Iron Maidens Raw Open (Brooklyn, NY)
9/7: Barbells for Boobs 5K and Family Fun Run (Cornelius, NC)
9/7: Rows for Crows (Westborough, MA)
9/8: Wingman (Lincoln, United Kingdom)
9/11: Coffland Hero WOD Challenge at CrossFit Alpha Dog (Lombard, IL)
9/14: Charm City Throwdown (Sparks, MD)
9/14: Stateline Throwdown (McHenry, IL)
9/14: Stealth Fitness Combine (New Brunswick, NJ)
9/14: Coffland Hero Challenge WOD (Vestal, NY)
9/14: OUTWOD Grand Rapids (Grand Rapids, MI)
9/14: 6th Annual Cancer Smash (St. Augustine, FL)
9/14: Project: Uplift 5.0 (Fort Collins CO)
9/14: Warrior Affiliate League Three Amigos (Rancho Cucamonga, CA)
​9/14: Mucc Town Throwdown (Winnemucca, NV)
9/14: Reps and Rescues Rumble (Olathe, KS)
9/14: Festivus Games at CrossFit Indestri (Collingwood, ON)
9/14: Granite Games at CrossFit Gallant (Bedford, TX)
9/14: The Dane Games (Mine Hill, NJ)
9/14: Granite games at CrossFit Nola 504 (New Orleans, LA)
9/14: Festivus Games at Gymology Fitness (Tulsa, OK)
9/14: Garage Games Master’s Tour 2019 (Chicago, IL)
9/14: WODktoberfest 2019 (Ottawa, ON)
9/14: Granite Games Throwdown Skyline CrossFit (Houston, TX)
9/14: Festivus Games at J5 CrossFit (Collinsville, IL)
9/14: Festivus Games at Crossfit Mountain Movers (Pikeville, KY)
9/14: Festivus Games at CrossFit Connection (Ontario, CAN)
9/14: Prime Partner Classic (Utica, NY)
9/14: Barbell Brawl V (Kennett Square, PA)
9/14: Festivus games at CrossFit Pittsburgh (Pittsburgh, PA)
9/14 – 9/15: Gymnastics Seminar with Simon Nieland (Ocala, FL)
9/15: Patriot Throwdown 9/11 Memorial WOD (Simsbury, CT)
9/15: Coffland Hero WOD Challenge at Blue Crab CrossFit (Hanover, MD)
9/20 -9/22: Pensacola Beach Brawl (Pensacola Beach, FL)
9/20 – 9/22: The Dakota Games (Fargo, ND)
9/21: Cry Me a River 2019 (Online)
9/21: 4th Annual CrossFit Co-Ed Classic Competition (East Brunswick, NJ)
9/21: Killswitch Competition (Hutto,TX)
9/21: 7th Annual CFuNKY Throwdown Competition (Florence, KY)
(9/21: 4th Annual Battle on the Border (New York, NY)
9/21: Under Armour Turf Games City Series (Los Angeles, CA)
9/21: Fall Jam 2019 (Columbus, OH)
9/21: 2019 GR Games (Grand Rapids, MI)
9/21: Girls Gone RX (Denver, CO)
9/21: The Partner Throwdown (Philadelphia, PA)
9/21: 2019 Arsenal Throwdown (Pittsburgh, PA)
9/21: Barbells for Bullies (Portland, OR)
9/21: Barbells for Bullies (Clearwater, FL)
9/21: Throwdown in the Triangle (Raleigh, NC)
9/21: Rookie Rumble at CrossFit 643 (Washington Township, NJ)
9/21 – 9/22: The Central Regional (Bettendorf, IA)
9/21 – 9/22: Southie Showdown (Boston, MA)
9/21 – 9/22: CrossFit Cascade Classic (Seattle, WA)
9/22: Caffeine & Kilos Invitational (Sacramento, CA)
9/27 – 9/28: Autumn Games 4 (Albuquerque, NM) 
9/28: 2019 Pound-4-Pound Competition (Denver, CO)
9/28 -9/29: Beer City Beatdown (Asheville, NC)

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Is there something we missed? Email us at [email protected].
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