Your Coffee is ready.

Rory McKernan Joins NOBULL as Media Director

Jan 16, 2020 by

If last weekend’s CrossFit Mayhem Classic had the look, sound and feel of a CrossFit Games broadcast, you can thank one man — Rory McKernan — for bringing together much of the same all-star cast from past Games events. McKernan, who left CrossFit HQ last February, revealed in an interview with Niki Brazier he’s transitioning full time as NOBULL’s new media director.

  • McKernan on being involved with the Mayhem Classic: “This has been a blessing to help friends who are putting on a competition.”
  • On his role with NOBULL: “We formed a fantastic relationship last year and I am coming on full time with them. As soon as (Mayhem Classic) is over it’s full time NOBULL in their media efforts.”
  • On balancing all his travel and responsibilities: “I don’t want to be gone and on the road all the time but it’s nice to have a remote position and choose my shots and decide what I want to do freelance. I don’t have to do anything, I can be more selective.”

One big thing: McKernan has been a leading face of CrossFit’s media landscape for more than a decade now. His wide array of connections and notoriety adds even more star firepower to NOBULL’s talented roster which can only strengthen the brand’s growth in the sport.


Get The Newsletter

For a daily Digest of all things CrossFit. Community, Athletes, Tips, Recipes, Deals and more.

Read Next:


Aug 19, 2020 by

Toomey, Davidsdottir and Wells Featured in NOBULL’s “More Than Influencers” Campaign

On Friday, August 21, NOBULL will debut their “More Than Influencers” Collection featuring arguably three of the

CrossFit Games

Jul 16, 2020 by

Masters Fitness Collective Championship Gains Big Name Support, Sponsors and Donors

“It takes a village” is a phrase often used to describe how it takes an entire community of people to assist and

Your Coffee is ready.