CrossFit Games

CrossFit Games Week: Deals and Drops Guide

July 30, 2023 by
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Witnessing the athletes battle to be the Fittest on Earth in Madison is an amazing experience, but make sure you leave time to check out all of the amazing vendors present at the Games. From Ascent to Yerbae, brands will be out in force all over the Alliant Energy Center, slinging deals left and right. Not able to be there in person? No worries! Tons of brands are doing deals online too!

Here are some Deals and Drops to look out for:

Premium Deals and Drops



Get 15% off the MOVE+ Pro online throughout the entire week of the CrossFit Games. Come try the MOVE+ Pro in person for the first time, and feel the difference at the Kineon Labs booth! Use code “GAMES15”.



Stop by to learn about and taste the high-quality, best-in-class supplements from the Official Sports Nutrition and Supplement partner of CrossFit. In person discounts available! 



Get ready to be BOLD Madison. Dropping August 1st, the Reebok Nano X3 Bold is here to help you stand out in the crowd. Everything you love about the Nano X3 is here, but with a bold new colorway designed for the Games.

Interested in grabbing other Reebok products? Grab 50% off site-wide on other Reebok gear! The sale starts 7/30 and runs until 8/9! Use code “GAMES50”, while supplies last. Exclusions apply.



Get 40% off Thirdzy site-wide using code “CFGames23” from August 1st – August 6th. Be on the lookout for the Thirdzy team in Madison! Mention this shopping guide to them for some special in-person prizes, and be sure to visit them at the Spacer Mobility tailgate on Friday, August 4th from 10-2 at Delta Beer Lab. 

Featured Deals:

  • 2POOD – Exclusive Games belts release ONLY at the event, new apparel releases, and new athletic tape. And free thumb tape at the booth all week! Event pricing all week online as well. 
  • Born Primitive – Try on and pre-order Savage 1 Training Shoe.
  • Built for Athletes – New customers get 20% off starting August 1st through the end of the month. No code necessary!
  • Element 26 – Releasing new “Cryo10” recovery topical analgesic formula. Snag samples at their booth in Madison. 
  • FocusCalm – FocusCalm CrossFit Games Exclusive Discount- save $60 with code “MCHALKUP” online. 
  • Gainz Box – Q3 Fit Fuel edition available.
  • Invictus Programming – 50% off the first month of Invictus Athlete or Invictus Masters program 
  • Jen and Keri Nursing-pumping sports bras and activewear for pregnant and postpartum women 25% off site wide
  • Kilo Online opportunity to get your website and marketing automation set up in 7 business days with $0 set up fee. Initial set-up fee waived ($999 value) on all new subscriptions. 
  • LSKD In person sales at their booth. 
  • MorFitr – 25% off Aug 1-6.
  • Nine27 Athletics – Enjoy 30% off the Nine27 Athletics team programming, 60+ workouts per month for just $14.
  • NOCCO – NOCCO is launching a new flavor exclusively in the US Market – NOCCO Melon Blast, to remind you of having a good time while working hard to reach your goals. Make sure to try it out in Madison!
  • PicsilNovelties at their booth, like the new Maverick backpack that has just been launched in Europe. Use code GAMESMCU” to get 30% off on grips, knee sleeves and belts online.
  • PODIUM Nutrition – Try the new PODIUM and HWPO Training product collaboration, and be among the first to try the new product line at their CrossFit Games launch party.
  • Reyllen – Check out their Games 2023 Sale and launch of the US store.
  • RipFix– 20% off all retail products online with code “GAMES20”
  • RPM 50% off all RPM apparel in person at the CrossFit Games. 
  • Trek Bicycle  The CrossFit Games athletes will be competing on a Trek Bike this year, and the brand will have a big activation area where on Thursday and Friday, 8/3 and 8/4 you can drop by and learn about significantly discounted prices, nearly 40% off, while sizes and supplies last.
  • TrueCoach – 14-Day Free Trial PLUS Get 40% Off Your First Paid Month
  • TYR – ATTAK collection available.
  • Unbroken RTR- Get the new Unbroken flavors (mango and lemon-lime) at a discount at the Unbroken booth. You can also enter for a chance to win a trip to Iceland to train at CrossFit Reykjavik.
  • Viter Energy Viter Energy caffeine mints and gum available to try.
  • Working Against Gravity – New members can take $50 off their WAG Nutrition Coaching Membership with coupon code GAMES23.
  • Xplor Triib – The all-in-one CrossFit software that flexes with your business; get a free demo. 
  • Yerbaé – $5 bracelet and unlimited Yerbaé all weekend with Summer Splash Deal: 25% off online purchases during the games. 
  • YETI – There will be a signature 2023 NOBULL CrossFit Games 20-oz YETI rambler for sale at any of the concession stands. Open to all ticket holders 21 and older, the first 180 fans with the signature cup will receive discounted alcohol refills! 
  • WIT – Get your hands on the exclusive to WIT: NOBULL Lifter, Murgs x WIT Knee Sleeves, and HEXEE socks. Keep your eyes peeled for more drops from WIT throughout the week!

Continue to check this list throughout the week for updated deals and drops!

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