Affiliate Owners Split, But Express Optimism About CrossFit’s New On-Ramp Program

February 17, 2021 by
Credit: CrossFit LLC

At the quarterly Town Hall last Friday, Nicole Carroll, General Manager of Training announced CrossFit LLC’s plans to roll out an online OnRamp course in 2021 aimed at bringing more members through affiliates’ doors. 

  • After giving them five days to digest the concept, we reached out to affiliate owners to hear their opinions on whether they think the CrossFit OnRamp Course will be successful at generating an influx of new clients to their gyms.

The result: We quickly heard from close to 60 affiliate owners. Opinions ranged from “this is a bad idea” to being 100 percent on board and “in love” with the idea. 

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