My Perspective: Same Games. Totally Different Experience.

July 26, 2021 by
Photo courtesy of NOBULL

Same event. Same venue.  

But, this year it’s different, already. And the Games hasn’t even begun. 

In a call last week with NOBULL’s Chief Marketing Officer Todd Meleney, walking through their plan and vision for the visual design of the athlete and fan experience, I thought I knew what to expect. 

I’ve been through this song and dance before. 

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