VIDEO: From Motocross to CrossFit: How LSKD Entered the Fitness Space and is Growing in the U.S. Market
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Ever since CrossFit Games athlete Khan Porter signed with Australian lifestyle apparel company, LSKD, it seems as if the brand quickly grew in popularity within the CrossFit space. Morning Chalk Up’s Lauren Kalil sits down with the Founder and CEO, Jason Daniel, to chat about how LSKD broke into the CrossFit space, their plans to grow within the U.S. market, and why the “K” in their name is backward.
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