Morning Chalk Up

Don’t Mess with Rogue

June 23, 2017
BY Morning Chalk Up | STAFF
Don’t Mess with Rogue
Photo Credit: facebook.com/roguefitness

WHAT HAPPENED?

Internet trolls are everywhere these days. In CrossFit, they seem especially prevalent. So yesterday, one such troll — Brian Martin — decided to come out of his hut to bash Rogue Fitness on Facebook after they posted an image of some sweet looking colored barbells.

WHAT DID HE SAY?

“Cerakote bars? Like American barbell has had for some time now in a lower priced higher quality bar that doesn’t sound like a cabinet full of dishes dropping when you drop it? Pretty sweet.”

To which, Rogue CEO Bill Henniger responded: “Bryan – We are using a work hardening process prior to prep and ceramic. We spent a very long time testing and developing something that will take a serious beating both from wear but also steel durability – oh yeah and won’t sound like a cabinet full of dishes dropping – Bill H.”

SO WHY ARE WE WRITING ABOUT IT?

One word: Integrity.

Here’s a CEO who’s darn proud of his product and not afraid to say so. We can all really give Bill a huge round of applause for making some of the best barbells lining our gym walls. Thanks Bill.