More Full-Time Coaches Required For Long-Term Success Say CrossFit Box Owners
Last week, we put out a survey in an affiliate owners forum asking gym owners how many full-time coaches they have, where we considered a full-time coach to be someone whose role at the gym is their only source of income, and where they make a full-time living coaching with the intention of it being their long-term career.
The result: 190 owners responded, and 113 of them—59 percent—said they didn’t have a single full-time coach, while another 33 of the respondents said they had just one full-time coach. Only 14 owners said they have three or more full-time coaches. The other 30 were somewhere in between.
Why this matters: When it comes to long-term sustainability, business profitability, and in order for the gym owner to live a balanced life, gyms need full-time employees, experts in the industry say.
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