Is Investing In Full-Time Coaches Worth The Risk?

January 25, 2023 by
Credit: Inside The Affiliate/ CrossFit South Brooklyn

The CrossFit business model is not the simplest and is not always the most profitable, however one thing some gym owners seem to agree on is the need for full-time coaches. 

While many gyms don’t feel like they can afford this business model, some owners who have full-time coaching staff are suggesting they give it a try. Gym business mentorship company Two-Brain Business released a report completed in late-2022 that dives into the state of the fitness industry, including a look at coaching staff. 

The “State of the Industry” report collected data from Aug. 16 to Sept. 1, 2022 from 10,657 gyms worldwide, including CrossFit gyms. The report found the average number of full-time staff at a CrossFit gym to be one and the average number of part-time staff members is six. 

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