Catalyst Athletics Greg Everett on Building a Brand from the Ground Up
Greg Everett never planned on being an Olympic weightlifting coach. As he puts it, it just was a “very fortunate series of accidents and mistakes.”
A pillar of CrossFit is Olympic weightlifting. The art of the clean and jerk and the snatch can be broken down into beautiful movement patterns and can be perfected year over year over year.
Everett was at the precipice of the sport of CrossFit and was one of the key people involved in getting a weightlifting program into the CrossFit methodology.
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