CrossFit Games

Team NOCCO USA Adds Chandler Smith to Stacked Sponsorship Roster

May 25, 2020 by
Photo Credit: NOCCO USA
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Team NOCCO USA continues to add to its impressive roster of sponsored CrossFit athletes by signing 2019 Games athlete Chandler Smith. The BCAA beverage company has made an impact in the world of fitness over the last year, securing many top athletes to endorsement deals.

One big thing: Smith joins a NOCCO roster that features Haley Adams, Thuri Helgadottir, Becca Voight, Samantha Briggs, Zack George and Gabriela Migala. The Swedish company has made a move into the US market after being one of the top BCAA-based beverages in Europe.

  • “I’m super happy to be working with a company whose products I genuinely enjoy,” commented Smith in an exclusive interview with NOCCO. “That’s always been my one rule in regards to working with folks and so this is a dream come true. Since I first got to try them last summer, I’ve been a consistent customer and it’s an awesome stroke of luck that a company I believe in has chosen to believe in me as well.”
  • NOCCO has signed over 60 US-based athletes as ambassadors, the addition of Smith shows that despite a global pandemic, the company is going strong. Consumers can find their drinks on and in over 500 gyms across the US.
  • This is the second major endorsement deal for Smith in the last week as he also signed with Gillette as part of their #GilletteSweatForRogue campaign.
  • Smith will make his second CrossFit Games appearance after qualifying both through the Open and after winning the Mayhem Classic. The active-duty US Army Captain stationed at Fort Knox, Kentucky made his first Games appearance last year and finished 15th.

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